Welcome to our weekly roundup of the latest real estate news and property transactions in Dubai. From notable launches to market trends, here's a recap of the most significant developments from the week of May 9th - 13th, 2025
Recent Launches:
Jumeirah Residences Emirates Towers
Location: Sheikh Zayed Road
Developer: Meraas
Starting From: AED [price TBA]
Project Details: This premium development by Meraas comprises ultra-spacious residences nestled within the iconic Emirates Towers complex on Sheikh Zayed Road. Units are designed with floor‑to‑ceiling windows offering panoramic city views, opulent interiors, and concierge-level services, aiming to appeal to high-net-worth buyers seeking a blend of luxury and convenience.
Eden House Za’abeel
Location: Dubai International Financial Centre (DIFC)
Developer: H&H Development
Starting From: AED 4.95 million (for 1‑bedroom units)
Project Details: Eden House introduces a “vertical community” concept featuring 242 private residences—1‑ to 3‑bedroom apartments and two expansive penthouses designed by Tristan Auer. Landscaped by Vladimir Djurovic, the tower includes lush green terraces, wrap-around balconies, signature à la carte services, and communal spaces. Set to handover in Q1 2028, the development offers easy access to Downtown, Sheikh Zayed Road, and DIFC’s cultural and business hubs.
Marasi Bay Island
Location: Burj Khalifa District
Developer: OMNIYAT
Starting From: AED [price TBA]
Project Details: OMNIYAT has acquired Marasi Bay Island, unveiling plans for luxury waterfront living including the district’s first beach club. Amenities include a marina with super‑yacht berths, an exclusive yacht club, a floating retail/events pavilion, padel courts, wellness areas, kids’ play zone, a promenade, and a 30,000 sq ft “Sunset Park” with green lawns, meditation gardens, private dining, and a dog park
Market Trends This Week:
Emaar launches digital resale platform VYOM
Emaar Properties has launched VYOM, a fully digital platform that allows homeowners and investors to resell their Emaar properties in Dubai directly—bypassing traditional brokers. VYOM empowers users to list their properties, upload visuals, and communicate with potential buyers or tenants in a secure, end-to-end environment. This initiative marks a significant step in Emaar’s digital transformation strategy, offering transparency, reduced transaction costs, and ease of access for both local and international property owners. Emaar aims to boost liquidity in the secondary market and improve the resale process for the growing number of investors active in Dubai’s dynamic real estate sector.
From Nobu to Wynn: UAE's branded residences boom
The UAE is experiencing a rapid surge in branded residences, with the number of developments projected to double by 2029. Leading hospitality and lifestyle brands such as Nobu, The Ritz-Carlton, Six Senses, and Wynn are entering partnerships with developers to offer premium branded residential experiences. These homes combine five-star hotel services with upscale, designer living spaces, and are increasingly favored by affluent buyers seeking unique lifestyle offerings, long-term value, and international prestige. Notable projects include Nobu Residences Abu Dhabi and Wynn’s integrated resort in Ras Al Khaimah, reflecting a broader shift toward high-end, experience-driven real estate across the UAE.
One Group unveils ELEVATE with a $1B development pipeline
Global developer One Group has launched ELEVATE, a new luxury-focused brand tailored for the UAE market, with ambitions to build a development portfolio worth over USD 1 billion. The brand is targeting prime Dubai locations and aims to deliver beachfront and branded residential projects that blend architectural innovation with lifestyle-centric amenities. With offices already in the US, Canada, and Pakistan, One Group’s entry into the UAE signals strong investor confidence in the region. ELEVATE will focus on high-design, wellness-oriented communities that appeal to both local end-users and global investors seeking premium returns in Dubai’s booming property sector.
As the week wraps up, Dubai’s real estate market continues to stand out for its resilience, forward-thinking developments, and growing investor appeal. Stay with us for more updates and insights as we follow the evolving landscape of property trends and opportunities across the city.